About MINGO

Built To Fix What's Broken.

Ticketing has worked the same way for a long time. Not because it's the best way. Because nobody built something better. We started MINGO because we thought we could.

Our story Our values
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EventLate Checkout | Dublin
DateApr 12, 2026
VenueThe Ambassador, Dublin
StatusValid
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Late Checkout | Dublin

The Ambassador - Apr 12, 2026

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What we saw

Ticketing Wasn't Built For How It's Used Today.

It still works. But it no longer behaves in a way that feels fair.

  • Control moved away from organisers.
  • Pricing became harder to follow.
  • Resale markets formed outside the system.

It still works. But it's not working for anyone.

Digital distribution created scale, opacity and fragmentation. Bots and multiple resale channels maximise extraction. No control. Fans pay the price.

02 — Origin

Before Ticketing.

MINGO wasn't built as a ticketing startup.

It came out of years spent building infrastructure in the Web3 space, long before this product existed.

As one of the early teams working on Hedera, we focused on systems where ownership, movement and rules could be defined and enforced at a deeper level.

Not interfaces. Not marketplaces. Infrastructure.

After the last cycle, we stepped back. Looked at what we had built. And where it could be applied to add true value.

Ticketing stood out immediately.

  • High demand.
  • Clear friction.
  • Real money moving through it.
  • A system long overdue for rebuild.
03 — Why ticketing

Where It Could Make A Difference.

We looked at a lot of industries. Ticketing stood out for one reason: the gap between how much it matters to people and how well it actually works was bigger here than almost anywhere else.

High impact

Live events are once-in-a-lifetime experiences. The infrastructure should reflect that.

Mass adoption

Billions of tickets sold every year. The scale means marginal improvements have massive aggregate effect.

Clear problems

Fraud, scalping, hidden fees, organiser lock-in. The problems are not subtle. Neither should the solutions be.

Real opportunity

The incumbents have had decades. The technology to do this properly now exists. The timing is right.

04 — The approach

Rebuilding The System Properly.

Every part of the platform was designed from a clear principle: whoever put the event on should be the one in control.

Organiser-first Events are created, priced, and controlled by the organiser — not the platform.
Transparent fees Every fee is visible, predictable, and consistent from the first page to checkout.
Managed resale Resale exists inside the platform. Organisers set the rules. Fans see verified prices.
Token-based incentives $MINGO rewards loyalty, early access, and in-venue spending — without requiring token use.
No lock-in Your data, your audience, your event history. Export it whenever you want.
05 — What we believe

Systems Should Work The Way They're Expected To.

We are not trying to add complexity. We are trying to remove the parts that were never necessary.

Accountability. If something goes wrong, it should be obvious whose responsibility it is and what happens next.

Respect. Fans are customers, not just data points. Organisers are partners, not platform tenants.

Transparency. Every fee, every policy, every rule should be readable before you commit to anything.

Quality. The experience of buying a ticket and attending an event should feel as considered as the event itself.

Get started

The New Standard For Ticketing.

Whether you're running events or going to them, MINGO is built around how it should actually work.

For Organisers For Fans